Consumer-Backed Label Redesigns
Test updated beverage packaging and claims with synthetic consumers before you print.
Tested Modules
In Spanish on a label means ALL required statements must also appear in Spanish, with equal prominence. All or nothing — test the bilingual redesign before you commit.
(FDA, 21 CFR 101.15(c))
How It Works
01
Submit your current and redesigned beverage packaging mockups or label claims.
02
Evaluate concepts across five key dimensions using simulated target consumers.
03
Access diagnostic reports and clear comparison scores to choose the winning design.
Protect your brand's shelf presence and purchase intent when reformulating ingredients or updating mandatory labels.
AIITERuns synthetic consumer evaluations on packaging mockups and positioning statements.
AIPEEvaluates whole product portfolios, brands, or SKUs through a single analytical framework.
FAQ
The FDA's updated "healthy" claim rule is final, with compliance by February 25, 2028. A front-of-package nutrition box has been proposed, and several state rules are in legal flux — the direction is clear even where the text isn't.
Yes — each variant is evaluated as the shopper would see it: pack, claim, and layout as one piece. For specific insights into Hispanic consumer response, explore our Hispanic packaging testing page for beverages.
In hours, not weeks: scored dashboards, an editable report, and a clear read on which version deserves the shelf.
Test redesigned labels and claims for consumer clarity and shelf appeal before production.
Verify compliance with legal counsel before final production runs.
